Honda to release Global Road-Sport Machine CBR 250R from April, 2011
New Delhi, March 21, 2011
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Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI), the 100% owned 2-wheeler subsidiary of the Honda Motor Company, Japan – the world’s largest manufacturer of 2-wheelers, shall release its long awaited global Road-Sport motorcycle “CBR 250R” in April, 2011. Honda’s first affordable global sports bike - CBR 250R marks the Company’s entry in high performance 250cc segment in India. CBR250R will have the largest engine displacement of any vehicle produced by HMSI. Taking India to the global platform, CBR250R will be exclusively manufactured and exported worldwide from India &Thailand. BACKGROUND Honda’s development team realized that riders now want much more and demand for 250cc models is higher than ever. Based on understanding customer needs, the goal was to create a 250cc model that can meet the bring the fun of riding to riders of all kinds, ranging from entry level riders who aspire to upgrade to seasoned riders who already have the large motorcycle experience. Thus came CBR 250R- the perfect companion of riding enthusiasts who desire ‘To Know the Unknown.’ LIGHTNING PERFORMANCE The newly developed liquid-cooled 250cc 4-stroke 4-valve single-cylinder DOHC engine of CBR250R delivers excellent performance of 25 BHP and is easy to handle. ADVANCED TECHNOLOGY With 27 pending patented technologies, CBR 250R is a bike of many technological firsts. GLOBAL STYLING Inspired from Honda’s global fun bikes VFR 1200F and CBR 1000RR Fireblade, the sporty full-cowl body and distinguishing Y-shaped headlights of CBR 250R present a highly advanced design full of functional beauty. The aerodynamic layered style fairing and cowl design enables optimal control of wind both for engine cooling and ride comfort. HIGH ON COMFORT & CONVENIENCE CBR 250R’s slim and compact single-cylinder engine reduces front projection and provides abundance of comfort through telescopic front suspension with 130mm stroke and highly flexible seating position. The light and compact frame of highly rigid diamond shape in a truss structure, offers easy handling and steady control as sports model. Upping the user convenience quotient is lockable utility space under pillion seat and easy to maintain center wet air cleaner with viscous element. CBR 250R makes its stylish debut in three stunning two-tone hues- Candy Ruby Red& Accurate Silver Metallic, Sword Silver Metallic& Accurate Silver Metallic, and Asteroid Black Metallic& Accurate Silver Metallic. Representing good value for money that exceeds the Customer’s expectation, CBR 250R will be available in – Standard variant and C-ABS variant priced attractively at Rs. 1.43 lakh and Rs. 1.68 lakh respectively (Ex-Showroom, Delhi prices). Excerpts from Company officials- “Due to the earthquake/ tsunami in Japan and the loss of life, we are not conducting any launch event. However, in India Year 2011 marks beginning of a new Era for Honda. With new aggression, Honda has set up plans for rapid expansion to serve customers better. To meet the expectations of existing customers, our second manufacturing facility at Tapukara, Rajasthan will soon be operational from early 2nd half of 2011 taking our total production capacity to 22 lakh units in FY 2011-12.”, said Mr. Shinji Aoyama, President & CEO, Honda Motorcycle & Scooter India Pvt. Ltd. “With price starting Rs. 1.43 lakh Ex-Showroom, Delhi, CBR 250R truly is India’s first affordable Global sports bike. CBR 250R will be available to customers from mid-April, 2011 onwards. We shall be providing availability by the end of April, 2011 at 400 Honda Exclusive Authorized Dealerships (HEADs) across India. We plan to sell 30,000 units in the first year”, said Mr. N.K. Rattan, Operating Head – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. 1 World First - According to a Honda survey For further information, please contact: Ms.Vibhuti Dimri / Ms. Namrata Pant |
