Honda showcases its exciting product line-up at Rajasthan Auto Electro Expo 2013
Jaipur, October 01, 2013
| • Exhibited array of quality products belonging to different segments. • Major attractions: New Dream Yuga `Limited Edition` in Dual Tone color & 2013 Edition of CBR 250R • Unique Safety zone with safety riding activities for all age groups |
| Jaipur, Oct 1st 2013: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) - the only 2Wheeler company of Honda recently participated in Rajasthan Auto Electro Expo in Jaipur from September 25th -29th, 2013. The 4 day long exciting auto show was held at Amrudon ka Baag, Jaipur. Highlighting its presence in the 110-150cc mass segment Honda displayed its entire product line-up at the Expo and conducted safety riding activities for all age groups. Honda received an overwhelming response from the customers and attracted the maximum no. of footfall at the Expo. Honda stall was spread across two exciting display zones for product line-up and area for safety riding activities. |
| Honda at the Rajasthan Auto Electro Expo – Jaipur, 2013 The highlight at the stall was Honda`s 110cc mass motorcycle Dream Yuga `Limited Edition` in Dual Tone color. Since Dream Yuga was introduced in May 2012, it has satisfied more than 3 Lac happy customers across India. Now powered by  , it delivers an enhanced mileage of 74km/liter* and Dual Tone color which is set to turn heads around. |
| Honda displayed its entire product line-up including 110cc Dream Neo, 110cc Dream Yuga, 110cc CB Twister, 125cc CB Shine, 125cc CBF Stunner, 150cc CB Unicorn, 150cc CB Trigger in motorcycles; 110cc New Activa, 110cc New Dio, 110cc Aviator and the all new 110cc Activa i in scooters. |
| For bike enthusiasts and those with the passion for racing Honda also showcased the CBR range - CBR 250R and CBR 150R. The Limited 2013 Repsol Edition CBR 250R was the center of attraction at the stall. The model incorporates the advanced Combined Anti-lock Braking System – a World`s first in 250cc motorcycle segment. |
| Honda showcases its Social Responsibility through `Fun` and `Safety` As a socially responsible 2Wheeler manufacturer, Honda is emphasizing the message of safety riding as an everyday habit and expanding fun culture in Jaipur through a multitude of safety riding activities. |
| Honda is taking various initiatives to spread Safe Riding awareness to road users of all ages through various specially designed activities. New riders gained riding knowledge with the unique Safety Riding Trainers which cultivate a healthy road sense via virtual simulation. Especially for Children, Honda brought its CRF 50 model to help young minds understand the importance of safety riding. |
| As part of its Road Safety initiative, HMSI also inaugurated first-ever Traffic Education Park in Jaipur in January`13 by entering into a Memorandum of Understanding (MOU) with the Department of Science & Technology, Government of Rajasthan. Total of 11500 individuals belonging to different age groups in Jaipur have been trained free of cost since the park was inaugurated January `13 |
| HMSI In Rajasthan: The 2wheeler industry in Rajasthan is rapidly growing and contributes 7% to total 2W sales in India. While 2W industry in Rajasthan has grown by an average of 7%, Honda has grown by an overwhelming 38% in first 4 months of FY13-14 (YoY basis) and consolidated its position as the `Fastest Growing 2Wheeler Company in India`. Honda meets the expectations of customers in Rajasthan with its 144 sales and service outlets. The entire range of 17 Honda`s automatic scooter and motorcycle products including the recently launched 110cc mass motorcycle Dream Neo & Activa i meet expectations of customers in all categories. |
| For further information, please contact: Ms.Vibhuti Dimri / Mr. Namrata Pant (Honda Motorcycle & Scooter India Pvt. Ltd.) E-mail: vibhuti.dimri@honda2wheelersindia.com , abhinav.raj@honda2wheelersindia.com |
